Branding Services

Branding Services

We offer a range of branding processes and will advise you of the branding options best suited for each product you select. Our key branding processes are outlined below:

Screen Printing
Screen printing is a printing technique that uses a woven mesh attached to a frame or 'screen' to support an ink-blocking stencil. The attached stencil forms open areas of mesh that transfer ink or other printable materials which can be pressed through the mesh as a sharp-edged image onto a substrate (surface to be printed). Blank areas of the screen are coated with an impermeable substance. A roller or squeegee is moved across the screen stencil, forcing ink past the threads of the woven mesh. Ink is forced through the permeable areas of mesh and onto the surface of the object to be printed. The Group operates one of the largest screen printing facilities in the UK's north west region.

Digital Printing
Digital printing refers to methods of printing from a digital based image directly to a variety of media. It usually refers to professional printing where small run jobs from desktop publishing and other digital sources are printed using large format and/or high volume laser or inkjet printers. Stickers are digitally printed in full-colour by computerised Vinyl Printers and then automatically cut to a variety of shapes (square, rectangle, triangle, circle, oval) by computerised Vinyl Cutters. The Group have recently made further investment in this technology with the acquisition of the latest Integrated Digital Print and Cutting Machinery, complementing its existing large-scale on-site print facility

Pad Printing
Pad printing is a printing process that can transfer a 2-D image onto a 3-D object. This is accomplished using an indirect offset printing process that involves an image being transferred from the printing plate via a silicone pad onto a substrate. Pad printing is used for printing on otherwise impossible products. One colour is done at a time, but registration between colours is so accurate it allows four-colour process printing.

Laser Engraving
Laser engraving is the practice of using lasers to engrave or mark an object. In situations where physical alteration of a surface by engraving is undesirable, an alternative such as ‘marking’ is available. A computer system is used to drive the movements of the laser head whereby very precise and clean engravings are achieved at a high rate.

Laser engraving is a process by which an image is marked into the surface of an object. The process can be used with either metal (by YAG laser) or organic items (by CO2 laser) and removes approximately 0.8 microns ofrom the surface of the product.

Embroidery is stitched with a computerised embroidery machine using patterns that are digitised using embroidery software. In machine embroidery, different types of fills add texture and design to the finished work. Machine embroidery is used to add logos and messages to the vast majority of our clothing products. The Group operates a large on-site embroidery facility comprises of several 6 and 8 head Tajima machines delivering the most accurate stitch placement and capable of simultaneously embroidering multiple garments at speeds of up to 1000 stitches per minute.

Dome Stickers
Doming is a finishing process that applies a clear liquid polyurethane in a metered dose to the top surface of a decal, label or nameplate. The liquid material, which is the consistency of honey, flows to the edge of the vinyl shape and is trapped by capillary attraction to the edge. The liquid is then cured to produce a finished product with a 3D domed, bubbled, or lens effect.

Vinyl Stickers
Vinyl stickers are digitally printed in full-colour and then automatically cut to any shape. The advantage is that any complicated logos can be digitally printed. The digital print can therefore include gradient and blending.

Debossing creates an image pressed into the surface of an object, creating a ‘hollow’ impression on the surface of the item.